About the Brand
The history of the sneaker, quite literally, begins with Keds. The term sneaker was coined as a nickname for Keds because their rubber soles made them so quiet one could "sneak around" without being heard. Since forming in 1916, Keds sneakers have been known for their simple, minimalist designs.
The classic Keds models is the Champion (their signature shoe), which is available for men and women. Sunny colors, charming prints and trendy takes on that classic sneaker silhouette characterize Keds' footwear collections for women and girls.