After recognizing that Canada is the only advanced economy without a mature online shoe retailer, Sean Clark left his position with Coastal Contacts Inc. in 2012 to pursue the shoe industry online.
Within a year, Sean successfully launched SHOEme.ca with a focus on delivering a better shopping experience than what other online or traditional brick and mortar companies offered. Today, SHOEme is proud to be Canada’s online shoe store, offering over 180 brands and growing.
SHOEme is one of Canada's fastest growing ecommerce companies. Our mission is to constantly challenge, innovate and deliver new and better ways to shop. We apply technology and fashion expertise to enable consumers to discover leading, boutique and exclusive brands. We provide an unparalleled level of customer service and proudly offer free shipping and a hassle free return policy on every order.
ABOUT ROGER HARDY
In addition to being SHOEme’s seed investor, Roger Vincent Hardy was the CEO and Chairman of Coastal Contacts Inc. (TSX: COA, NASDAQ: COA), the leading manufacturer and online retailer of eyewear products. 14 years after founding the company in 2000, Coastal Contacts was sold to Essilor International for $430 million.
Today, Hardy is the Chairman of Hardy Capital Corporation, an investment and advisory private fund founded in 2014 that assists in the growth and expansion of innovative businesses.
ABOUT HARDY CAPITAL CORPORATION
Hardy Capital Corporation is a Canadian merchant bank established to foster the growth of young businesses that have the potential to achieve market leading positions. Managing over $100 million, their quest is to continue to help build and grow successful businesses. They are industry agnostic and have no geographic restrictions. They understand and can support businesses by helping them navigate the complex nature of global marketplace. Learn more at www.HardyCapital.com.
ACQUISITION BY HARDY CAPITAL CORPORATION
On July 15, 2014, it was announced that Hardy Capital, along with a small group of prominent Vancouver investors, acquired 100 per cent of SHOEme.
PURCHASE BY ONLINESHOES.COM
In addition to acquiring SHOEme, Hardy Capital acquired Seattle-based OnlineShoes.com, a $140 million CDN online footwear retailer.
Established in 1996, OnlineShoes.com is America's first online shoe retailer. With a history that began decades ago in a family-owned corner shoe store, the company is committed to delivering exceptional value and service, both in the United States and internationally. OnlineShoes.com offers the latest high-quality footwear for men, women and kids with over 300 name brands, as well as a wide selection of bags and accessories. Customers are entitled to a 110-percent price guarantee, a 365-day return policy, and free shipping and exchanges on most orders. Learn more at www.OnlineShoes.com
SERVICING CANADA AND NOW THE US
We intend to consolidate SHOEme and OnlineShoes.com in order to serve all of North America. The combined entity will have more than 250 employees across North America and combined revenues of approximately $200 million. The company will offer over 350 brands and 35,000 different shoes serving more than 1.5 million customers shoes in 2014. The footwear category in North America is estimated at over $50 billion, and SHOEme intends to bring convenience and savings to several large underserved segments. Roger Hardy will act as CEO and Chairman of the new company, with both Canadian and US operations reporting directly to him. Sean Clark will remain as President of the Canadian operations while a 100-day consolidation plan is rolled out.
Download the SHOEme.ca Press Kit